A year ago, 15-year-old Dominic Crouch jumped from a six-storey building.
Six months after the tragic incident his family discovered their loved son had been subjected to homophobic bullying at school.
In a very frank interview to promote the Lesbian and Gay Foundation's Enough is Enough campaign, his father Roger Crouch talks about why youngsters are often on the end of homophobic bullying from their peers.
Mr Crouch said: "Bullies should think about the consequences as what may seem like a laugh can have serious consequences on a lot of people.
"I don't think those bullies imagined for one minute that Dominic would have gone missing from school and then gone to a six-storey building.
"Even if he were gay it should have been his choice [to come out] rather than somebody else do it on his behalf."
He added schools need to do more to create a positive culture, something both the LGF and the Justin Campaign are working to do.
Perhaps most shocking was Mr Crouch stating while there had been a huge number of positive comments in support of the family after the incident, there had also been a huge amount of homophobic statements on websites that had been incredibly upsetting.
It does make you question when, even when a family has lost a son in such tragic circumstances, why people still continue public displaying bigoted ways.
The abuse that Dom received from his peers is no different to thousands of footballers and fans across the globe.
Like Dom, they may not necessarily be gay but are still subjected to homophobic abuse dressed up in the form of "banter".
Former Spurs and Arsenal defender Sol Campbell is one player who comes to mind but there are many others, most of whom keep the hurt trapped up inside.
But there is always a breaking point.
For some this is raging and screaming in private; others it is public retaliation; regrettably and tragically a number decide to end their own lives.
Please take time out to watch the full interview here and remember the consequences of any actions you may take.
To find out more about the Lesbian and Gay Foundation visit here.